Best Practices: Developing Sources to Break Stories

One of the questions reporters and multimedia journalists ask the most is “How can I find story ideas to break stories so I don’t have to take the ‘crumbs’ from the assignment desk?” You can do it by developing sources. Here are best practices:

How to Use Twitter as a Twool

I may get more value out of Twitter than anyone else on the planet because I use Twitter as a tool—specifically as a marketing tool—for my website Alltop and my book, Reality Check. If the concept of using Twitter in a commercial manner interests you, keep reading. If it doesn’t, then you can continue to send and receive tweets about how cats are rolling over and the line at Starbucks.

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