Business Schools Bring the Arts into Classrooms - Wall Street Journal

Gleaning business lessons from "The Godfather," painting watercolors in class and using comic books as strategy textbooks—faculty are bringing the arts into business-school classrooms in an effort to push students to think creatively. As B-schools have grown open in recent years to less traditional teaching methods and areas of study, the arts have gained a greater presence in many programs. Some schools are offering courses, concentrations and even specialized arts-management M.B.A.s for students planning careers in creative industries, a sector where strong business skills are needed more than ever as budgets grow tight. On other campuses, professors are using techniques from the visual arts, theater and music to help those on more conventional paths to approach business problems from a new perspective.

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