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« Catching Zebras: Tranforming Your Sales Force by Shifting Your Focus | Main | Do you Market like Led Zeppelin or The Grateful Dead? »
Wednesday
Mar182009

Creating Widespread Empathy

DateWednesday, March 18, 2009 at 08:34PM

Dev Patnaik "This manifesto is dedicated to what ought be a mind-scorchingly obvious idea. An idea that every successful company ought to know and understand in their bones. An idea that the vast majority of companies nonetheless fail to get.

That idea? That empathy equals growth."

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Source: Change This

 

AuthorGrant Crossley | CommentPost a Comment | tagged , , , , ,
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