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Thursday
Jan062011

How Aha! Really Happens - Booz&Co - William Duggan

More and more companies are starting to appreciate that creativity tools simply don't work in an organizational context. The Creative Leadership Forum discovered this in 2008 in their major research project "Is Australian management creative and innovative?" . This Booz&Co article entitled "How Aha! Really Happens re-affirms our findings.

Read the full article here

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