What entrepreneurship and the art of presentation have in common is they are both really about creating meaning. This simple fundamental is often forgotten (or was never learned). In business, we need to make money, of course. This is a given. But the focus and the very reason one goes into the business should not be money. This is not because the pursuit of wealth is ignoble, but it may be a signal that one's focus is misplaced. If acquiring wealth is the primary goal of an entrepreneur, ironically the wealth will rarely materialize.