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Recommend IdeaPort : strategic innovation, foresight, and futures thinking. (Email)

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From the Dec/Jan 09 issue of Fast Company magazine comes a great article about Cisco. Several paragraphs of note including: Get ready for the upturn. “What’s our vision for where this industry is going with or without us?” That, [CEO John Cambers] says, is a five-year horizon. “What is our differentiated strategy within that vision?” That’s a two- to four-year plan. “How are we going to execute in the next 12 to 18 months?” Chambers is convinced that the role of the CEO has to morph. He recalls a lesson he learned working for An Wang of Wang Laboratories, whom he has often called one of the smartest people he’s ever known: “One person cannot anticipate a market transition. At Wang, we transitioned four times, but we missed the fifth, from mini computers to PC and software. If you don’t catch them [all], you leave your company behind.”


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